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Technology, Thy Name Is Woman

Aug 10, 2016
by Caroline Miller
BBG, Erin Griffith, Susan Lynn, The Girl with the Gadget Tattoo, women and venture capitalism
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Last December,  Sequoia Capital chairman, Michael Morris told a reporters his tech venture capital firm would “never lower our standards”  to hire female partners. (“The Girl with the Gadget Tattoo,” by Erin Griffith, Fortune, June 15, 2016, pg. 68.)  Given that women are heavy users of social media as well as inveterate internet shoppers, the chairman’s condescending attitude toward half the world’s population is breathtaking.  Unfortunately, his ignorance is common in an industry where women rarely have a seat at the table and few of their venture capital proposals get serious attention.  (Blog 7/18/16)

As writer Erin Griffin points out, while the titans of venture capitalism are sleeping, women are beating wonks at trendy startups like Thesis, a company dedicated to designing comfortable high heels. (Ibid pg. 68.)  If they succeed, the shoe industry will be hit with a tsunami of demand.   Goodbye Christian Louboutin, designer of corns, ingrown toenails and bunions.

Janet Yellen

Janet Yellen courtesy of www.financialexpress.com

Men don’t see a place for women in tech because they spend most of their time with other male techies.  Unbeknownst to them, women are really into technology. They build more blogs than men, engage in social networking in greater numbers, play mobile games more than men and, perhaps sadly, they check their smart phones more than their counterparts.  But the jewel in a woman’s crown is that she’s likely “to influence more spending decisions than anyone else in [her] household.” (Ibid pg. 68.)  If Eve doesn’t know what the market wants, Adam hasn’t a clue.

One venture capital company, BBG, knows the commercial link between technology and women.  Susan Lyne, chairwoman of her company,  won’t invest in a startups unless it has at least one woman founder.  She understands it would be a mistake to think a woman on the board lowers standards.

 

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Contact Caroline at

carolinemiller11@yahoo.com

Portland, Oregon author Caroline Miller had distinguished careers as an educator, union president, elected official and artist/advocate.

Her play, Woman on the Scarlet Beast, was performed at the Post5 Theatre, Portland, OR, January/February 2015

Caroline published a serialized novelette, Marie Eau-Claire, on the website, The Colored Lens.  She also published the story Gustav Pavel,  a parable about ordinary lives, choice and alternate potential, on the website Fixional.co.

Caroline has published four novels

  • Ballet Noir
  • Trompe l’Oeil
  • Gothic Spring
  • Heart Land

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